Implementing the project of one commune one product in Hung Yen province for the period of 2018 - 2020, with a vision to 2025 (Hereinafter referred to as OCOP program), by the end of 2020, in the province there are 70 products of 33 subjects, which have been ranked and recognized, in which there are one potential product of 5 stars, 18 products of 4 stars, 51 products of 3 stars. Up to now, the evaluated and ranked OCOP products have made progress in terms of quality, design, packaging and ensur...

Implementing the project of one commune one product in Hung Yen province for the period of 2018 - 2020, with a vision to 2025 (Hereinafter referred to as OCOP program), by the end of 2020, in the province there are 70 products of 33 subjects, which have been ranked and recognized, in which there are one potential product of 5 stars, 18 products of 4 stars, 51 products of 3 stars. Up to now, the evaluated and ranked OCOP products have made progress in terms of quality, design, packaging and ensur...

Soy sauce is one of the main OCOP products of My Hao town

To achieve the goals of the OCOP Program, in the period of 2018-2020, the provincial budget has supported 5.5 billion VND; in addition, the integrated capital sources of departments, branches and localities from programs and projects, etc., have been assisted for production subjects to invest in infrastructure development and investment in machines, equipment, scientific and technical applications for production and product development.

The trade promotion and consumption of OCOP products are actively implemented by industries, localities and production subjects. In the period of 2018 - 2020, the whole province has supported subjects with OCOP products to participate in trade promotion activities and consumption markets with over 30 programs of conferences, seminars, forums, fairs..., which enhances product brands and increases the competitiveness in the market. Some OCOP products have been exported such as: Hung Yen longan to the US market; turmeric starch of Hoang Minh Chau Hung Yen Co., Ltd. (Khoai Chau) to Japan, China, Middle East countries... The province's total funding for trade promotion, advertising and maintenance activities and development of OCOP product brand reaches 350 million VND; the integrated funding of programs and projects has reached more than 1,360 billion VND.

By the end of 2020, Van Giang district has 6 OCOP star-rated products; in which, there are 4 products with 4-star rating, 2 products with 3-star rating. In 2021, the district strives to have 5-6 products, which are evaluated, rated and recognized with 3 stars or more. Mr. Nguyen Quoc Chuong, Vice Chairman of Van Giang District People's Committee said: In order to support subjects with OCOP products to promote product consumption, the district directed to focus on trade promotion activities for OCOP products and typical agricultural and rural products that have the potential to become OCOP products of the district at fairs and seminars inside and outside the province. The production and business subjects are guided and supported to promote, introduce and consume products, meet, find distributors and expand markets.

Khoai Chau district focuses on developing turmeric starch products

To implement the project's goal, in 2021, the whole province strives to have 50-60 products, which are evaluated, rated and recognized with 3 stars or more. Striving by 2025: Standardize, upgrade and maintain the ranking of 20 horticultural products, with 5/20 products reaching 4 stars, 15/20 products reaching 5 stars; 3/7 livestock products achieving 4 stars and 4/7 products achieving 5 stars; 4/5 aquatic products reaching 4 stars and 1/5 products achieving 5 stars. The preliminarily processed, processed, standardized, upgraded and maintained herbal products, strive to have 4/6 herbal products reaching 4 stars and 2/6 products achieving 5 stars. Souvenirs, handicrafts, and furniture strive to have 5/13 4-star products and 8/13 5-star products. To standardize and upgrade 8 models of community tourism, striving to achieve 4-5 stars by 2025. To continue to develop two farming tourism models, including: The orange farm tourism model in communes: Dong Thanh, Duc Hop, Pham Ngu Lao, Hung An and Vinh Xa (Kim Dong), striving to achieve 3-4 stars by 2025. The model of farm tourism to grow guava in Hoan Long commune (Yen My), strive to achieve 3-4 stars by 2025...

Mr. Le Trung Can, Deputy Director of the Department of Agriculture and Rural Development said: In the coming time, in order to improve the competitiveness of OCOP products, bring the program into depth and create favorable conditions for production and business organizations to develop sustainably the production and business, competent authorities, functional sectors and localities need to support the construction of provincial-level OCOP centers and a system of product selling points associated with qualified production; link product selling points to form a chain of OCOP stores in the province; support to connect tours and tourism routes to product introduction points. To promote display, introduction and sale of products associated with production and implementation of the OCOP Program. To continue to guide units to build a system of selling points, focus on residential areas, rest areas, and commercial centers inside and outside the province. To organize annual exhibitions and fairs to introduce and promote OCOP products, typical products, expand the consumption channels of agricultural products according to sustainable linkage chains. To combine the organization of fairs with major political and social events of the province in order to link trade promotion activities with tourism promotion and cultural exchange activities, enhance the spread and attract the participation of businesses and tourists domestically and abroad. To pay attention to supporting economic organizations and households in products design and branding. To organize training, consulting, capacity building programs for trade promotion and market development directly or online on the internet for enterprises and cooperatives producing and trading OCOP products. To guide and create favorable conditions to support enterprises, cooperatives, production and business establishments to participate in the activities to connect supply - demand, and make OCOP products circulate in distribution systems.

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